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The present research deals with distinctive features of article headings in German economic press that indicate their duality. A heading can be a separate piece of literary work or an element of text. The process of heading’s interpretation is showed with the help of a feature heading. A heading contains both individual features of the journalist and some specific features of the style of a periodical and its conceptual ideas. The presence of headings in contemporary German-speaking economic discourse is optional. Some short newspaper articles with a common rubric are given as an example.

About the authors

S. V. Chertousova

Ogarev Mordovia State University

Author for correspondence.
Email: morenov.sv@ssau.ru
ORCID iD: 0000-0002-1825-0097
Russian Federation


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Copyright (c) 2016 Chertousova S.V.

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