Email this article 
Choosing quality levelcompetitive strategies by the sales volume maximization criterion in duopoly marketing conditions
- Authors: Grishanova A.D.1, Kolychev S.A.1, Klentak L.S.1
-
Affiliations:
- Samara State Aerospace University
- Issue: Vol 11, No 6 (2012)
- Pages: 13-18
- Section: ISSUE WITHOUT SECTION
- URL: https://journals.ssau.ru/vestnik/article/view/2345
- DOI: https://doi.org/10.18287/2541-7533-2012-0-6(37)-13-18
- ID: 2345
Cite item
Full Text
Abstract
A model of competitive interaction between two market participants, differentiated by the production quality level, is proposed. The equilibrium conditions and treatment of their choice under uncertainty are determined.
About the authors
A. D. Grishanova
Samara State Aerospace University
Author for correspondence.
Email: anastasia.grishanova@gmail.ru
Postgraduate Student
Russian FederationS. A. Kolychev
Samara State Aerospace University
Email: anastasia.grishanova@gmail.ru
Postgraduate Student
Russian FederationL. S. Klentak
Samara State Aerospace University
Email: liudmila_klentak@mail.ru
Senior Lecturer of the Department of Mathematic Methods in Economics
Russian FederationReferences
- Васин, А.А. Теория игр и модели математической экономики [Текст] / А.А. Васин, В.В. Морозов. – М.: МАКС-Пресс, 2005.
- Васин, А.А. Исследование операций: учеб. пособие для студ. вузов [Текст] / А.А. Васин, П.С. Краснощеков, В.В. Морозов. – М. : Издательский центр «Академия», 2008. – 464 с.
- Тюлевина, Е. С. Моделирование рынка пусковых услуг в условиях глобализации: монография [Текст] / Е.С. Тюлевина, А.Д. Гришанова – Самара: изд-во СамНЦ РАН, 2012.
Supplementary files
