PROFESSIONAL STANDARDS AND ISSUES OF CONSTRUCTION OF A SUCCESSFUL CAREER: POINTS OF CONTRACTION

This article is devoted to the introduction of professional standards, the requirements for the competencies of modern leaders, as well as the study of the motives, incentives and obstacles encountered in the path of successful career development. The materials of the interview and the results of the questionnaire allowed us to assess the impact of professional education on the success of building a career and propose recommendations that should be further guided in the modern world. The main motives for building a career for men and women are mostly the same. However, men build their careers for self-fulfillment and to justify the expectations of others. Women who have successfully realized themselves in their careers, are still an exception to the rules, although they are very rational with targeted career growth. The results of the research showed that financial well-being is often not the root cause of career growth, but only a supplement to the formal recognition of employee achievements. The EU countries have accumulated positive experience of the interconnection of business and education based on the introduction of national systems of professional qualifications, which allowed European universities not only to significantly develop their human resources, but also to respond quickly to the ever-changing demands of the business community in the new conditions of the digital economy. Studying the experience of the leading European universities and further networking will allow using the accumulated potential to promote national systems of professional qualifications, transform it taking into account national peculiarities and priorities, accomplish the tasks in the shortest possible time, and increase the sustainable readiness of business, the social environment and universities for systemic interaction.

professional standard, career, personal motives, professional qualifications.