FUNCTIONAL PROPERTIES OF IRONY IN BUSINESS ENGLISH DISCOURSE

Abstract

The article focuses on irony as an illustration of one of the topical trends in business communication, that of evolving deconventionalisation and functional deregulation of Business English discourse. Irony is analyzed as means of enhancing figurativeness that generates new sense components in discourse. The author comes to the following conclusion: considering that business circles accept English communicative models as authoritative, and non-native
speakers follow their style, this verbal means is worth special attention in teaching business communication. Thus irony as a means of business rhetoric deserves profound investigation in terms of its use for increasing communicative efficiency and for more profound perception of foreign culture.

About the authors

E. V. Ponomarenko

Moscow State Institute of International Relations (MGIMO University)

Author for correspondence.
Email: morenov.sv@ssau.ru
ORCID iD: 0000-0002-1825-0097
Russian Federation

References

  1. Arupova N.R. Professionalizatsiia bakalavrov mezhdunarodnogo profilia v protsesse izucheniia inostrannogo iazyka [Professionalization of Bachelor Degree Students of international profile in the process of study of a foreign language]. Vestnik Universiteta (Gosudarstvennyi universitet upravleniia) [Vestnik of University (State University of Management)], 2014, no. 11, pp. 229–231 [in Russian].
  2. Ponomarenko E.V., Kharkovskaya A.A. Ritoricheskoe vozdeistvie kak faktor mezhnatsional’nogo delovogo obshcheniia [Rhetoric influence as a factor of international business communication]. In: Iazyk i kommunikatsiia v sovremennom polikul’turnom sotsiume: sbornik nauchnykh trudov [Language and communication in modern multicultural society: collection of research papers]. M.: Transart, 2014, pp. 111–117 [in Russian].
  3. Raitskaya L.K. Metody aktivnogo obucheniia iazyku professii v magistrature (na primere keis-stadiz) [Methods of active teaching language of profession in Master’s degree programme
  4. (on the example of case studies)]. In: Professional’no-orientirovannoe obuchenie inostrannomu iazyku i perevodu v vuze. Materialy Mezhdunarodnoi konferentsii [Profession-oriented teaching foreign language and translation in the university. Materials of the International conference]. Peoples Friendship University of Russia, Law faculty, company «Britannia», M., 2008, pp. 239–[in Russian].
  5. Raitskaya L.K., Korovina L.V., Arupova N.R. Delovaia kommunikatsiia na angliiskom iazyke [Business communication in English]. M.: Aspekt-Press, 2015, 525 p. [in Russian].
  6. Bargiela-Chiappini Fr., Nickerson C., Planken B. Business Discourse. New York: Palgrave Macmillan, 2007, 282 p. [in English].
  7. Panov M.I. Ironiia [Irony] in Effektivnaia kommunikatsiia: istoriia, teoriia, praktika: slovar’-spravochnik. Otv. red. M.I. Panov [Effective communication: history, theory, practice: glossary. M.I. Panov (Ed.)]. M.: OOO «Agentstvo KRPA Olimp», 2005, pp. 337–380 [in Russian].
  8. Fomicheva Zh.E. Postmodernistskaia ironiia v sovremennom angliiskom romane [Postmodern irony in modern English novel]. Voprosy filologii [Journal of Philology], 2008, no. 1, pp. 107–113 [in Russian].
  9. Kharkovskaya A.A. Diskursivnyi mir angloiazychnykh i russkoiazychnykh bestsellerov [Discursive world of English and Russian bestsellers]. Voprosy prikladnoi lingvistiki [Issues of
  10. applied linguistics], 2013, no. 10, pp. 75–[in Russian].
  11. Khramchenko D.S. Ironiia kak sredstvo aktivizatsii sinergiinykh protsessov pragmasemanticheskoi samoorganizatsii angliiskogo delovogo diskursa [Irony as a means of activization
  12. of synergetic processes of pragma-semantic self-organization of the English business discourse].
  13. Vestnik Samarskogo gosudarstvennogo universiteta [Vestnik of Samara State University], 2009, no. 1(, pp. 175–180 [in Russian].
  14. Pratchett T. Making Money. London: Corgi Books, 2008, 480 p. [in English].
  15. Ageing Bull. The Economist, 2006, December 9th–15 th [in English].
  16. Malyuga E.N. Vzaimovliianie delovoi kommunikatsii i mezhkul’turnogo delovogo diskursa [Interinfluence of business communication and intercultural business discourse]. Izvestiia
  17. Rossiiskogo gosudarstvennogo pedagogicheskogo universiteta im. A.I. Gertsena [«IZVESTIA: Herzen University Journal of Humanities and Sciences»], 2008, no. 84, pp. 147-[in Russian].
  18. Malyuga E.N. Lingvopragmaticheskie aspekty delovogo interv’iu [Linguopragmatic aspects of business interview]. Vestnik Severo-Osetinskogo gosudarstvennogo universiteta imeni Kosta Levanovicha Khetagurova [Bulletin of North Ossetian State University], 2010, no. 4, pp. 127–131
  19. [in Russian].
  20. Kharkovskaya A.A. Angloiazychnyi obrazovatel’nyi diskurs: sovremennye tendentsii [English educational discourse: modern trends]. In: Professional’naia kommunikatsiia i mul’tikompetentnost’: Sbornik nauchnykh trudov k 15-letiiu kafedry angliiskogo iazyka № 5 MGIMO. Pod obshch.red. L.K. Raitskoi [Business communication and multicompetence:
  21. Collection of research works on the 15th anniversary of the Department of the English Language № of MGIMO]. L.K. Raitskaya (Ed.). M.: MGIMO-Universitet, 2015, pp. 177–181 [in Russian].
  22. Khramchenko D.S. Ironiia v angliiskom delovom diskurse: Avtoreferat dissertatsii na soiskanie uchenoi stepeni kandidata filologicheskikh nauk [Irony in English business discourse:
  23. Author’s abstract of Candidate’s of Philological science thesis]. M., 2010, p. [in Russian].
  24. Ponomarenko E.V., Malyuga E.N. Business English and Functional Linguistics: Teaching Practical English in Perfect Harmony with Theory. ICERI2012: 5th International Conference of Education, Research and Innovation Proceedings. Madrid: International Association of Technology, Education and Development, IATED, 2012, pp. 4524–4529 [in English].
  25. Potebnja A.A. Teoriia slovesnosti: Tropy i figury [Theory of literature: Tropes and Figures]. M.: KRASAND, 2010, 200 p. [in Russian].
  26. Bloch A. Murphy’s Law Complete. London: Arrow Books, 2002 [in English]
  27. Filippova I.N. Klassifikatsiia verbal’noi nedostatochnosti v odnoiazychii i dvuiazychii [Classification of verbal insufficiency in monolingualism and bilingualism]. In: Voprosy obrazovaniia i nauki: teoreticheskii i metodicheskii aspekty. Sbornik nauchnykh trudov po materialam Mezhdunarodnoi zaochnoi nauchno-prakticheskoi konferentsii: v 7 chastiakh [Issues of education and science: theoretical and methodological aspects. Collection of research works on the materials of the International extramural research and practice conference: in 7 Vols.], 2012, pp. 137–138 [in Russian].
  28. Manasse P. Deficit Limits, Budget Rules, and Fiscal Policy. The IMF Working Paper, 2005, no. 120 [in English].

Statistics

Views

Abstract: 1373

PDF (Russian): 375

Dimensions

PlumX

Refbacks

  • There are currently no refbacks.

Copyright (c) 2016 Ponomarenko E.V.

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

This website uses cookies

You consent to our cookies if you continue to use our website.

About Cookies