A GAP ANALYSIS ASSESSMENT OF THE COMPETITIVENESS OF THE ENTERPRISE
- Authors: Bashkan E.A.1, Bezrukova E.V.1
-
Affiliations:
- Bezrukova Evgeniya Vladimirovna (kafecon@mail.ru), Department Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
- Issue: Vol 7, No 3 (2016)
- Pages: 35-38
- Section: ECONOMICS
- URL: https://journals.ssau.ru/eco/article/view/5955
- DOI: https://doi.org/10.18287/2542-0461-2016-0-3-35-38
- ID: 5955
Cite item
Full Text
Abstract
This article describes the evaluation of the competitiveness of
enterprises. The main problems that may interfere in the evaluation.
Negative effects that are obtained when using different methods.
About the authors
E. A. Bashkan
Bezrukova Evgeniya Vladimirovna (kafecon@mail.ru), Department Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
Author for correspondence.
Email: morenov.sv@ssau.ru
E. V. Bezrukova
Bezrukova Evgeniya Vladimirovna (kafecon@mail.ru), Department Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
Email: morenov.sv@ssau.ru
References
- Moiseeva N. To. International marketing and business. M.: COURSE, 2013.
- Bartkowa N.N., Kuprin N.N. The level of competitiveness of enterprises as a basic result,
- the efficiency of resource use // Scientific Bulletin of Ural Academy of state. service. — —
- No. URL: http://vestnik.uapa.ru/ruru/issue/2010/02/12.
- Tyukavkin N.M., Sorochkin A.N. Crisis management: textbook // Samara, 2013.
- Tyukavkin N.M. Salary as an element of Economics //Journal of economic theory. 2008. No.
- P. 140-144.
- Tyukavkin N.M., Podboronov E.S. Development of methodical approaches of an estimation
- of competitiveness //Social Sciences. No. 6. P. 386-393
- Firsanov O.V. Cooperation between subjects of the market in the theory of marketing
- management: Methodological principles of the study. — SPb.: Izd-vo SPBGUEF,