A GAP ANALYSIS ASSESSMENT OF THE COMPETITIVENESS OF THE ENTERPRISE


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Abstract

This article describes the evaluation of the competitiveness of
enterprises. The main problems that may interfere in the evaluation.
Negative effects that are obtained when using different methods.

About the authors

E. A. Bashkan

Bezrukova Evgeniya Vladimirovna (kafecon@mail.ru), Department Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.

Author for correspondence.
Email: morenov.sv@ssau.ru

E. V. Bezrukova

Bezrukova Evgeniya Vladimirovna (kafecon@mail.ru), Department Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.

Email: morenov.sv@ssau.ru

References

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  11. management: Methodological principles of the study. — SPb.: Izd-vo SPBGUEF,

Copyright (c) 2018 Е. А. Башкан, Е. В. Безрукова

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