CONCEPTUAL AND MODULAR APPROACH TO THE DEVELOPMENT OF THE STRATEGY OF EFFICIENCY OF FUNCTIONING OF INDUSTRIAL ENTERPRISES FROM THE POSITIONS OF ITS CAPITALIZATION AND INVESTMENT APPEAL


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Abstract

In the article the modular algorithm of development of the strategy of efficiency of functioning of an enterprise is considered, the strategy of development of industries is considered, the analysis of the main concepts of assessment and management of the cost of companies is carried out.

About the authors

E. A. Kiselnikov

the Dept. of Management and Marketing, Volga Region Institute of Business, Samara, 443010, Russian Federation.

Author for correspondence.
Email: morenov.sv@ssau.ru

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