ANALYSIS OF ACTIVITY OF PJSC «ROSBANK» IN PROMOTING SERVICES TO THE PUBLIC AND LEGAL ENTITIES
- Authors: Yuklasova A.V.1
-
Affiliations:
- Department of State and Municipal Management, Samara National Research University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
- Issue: Vol 7, No 4 (2016)
- Pages: 81-86
- Section: ECONOMICS
- URL: https://journals.ssau.ru/eco/article/view/6015
- DOI: https://doi.org/10.18287/2542-0461-2016-7-4-81-86
- ID: 6015
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Abstract
One of the key tasks in the banking sector of the Russian Federation is to optimize
the existing structure of banking products and services, which must be balanced in
terms of both their effectiveness and diversity, which will allow the bank to react more
quickly to changing market conditions. Another task is to create an optimal correlation
between "new" and "old" banking services, i.e. the level of balance between newly
created and existing banking products and services.
About the authors
A. V. Yuklasova
Department of State and Municipal Management, Samara National Research University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
Author for correspondence.
Email: morenov.sv@ssau.ru
References
- Istoriia razvitiia banka [History of the bank's development]. Official site of PJSC "ROSBANK". Retrieved from: www.rosbank.ru 84 [in Russian].
- Kolichestvo schetov s distantsionnym dostupom, otkrytykh v kreditnykh organizatsiiakh [Number of remote access accounts opened in credit institutions]. Retrieved from: http://www.cbr.ru/statistics/p_sys/print.aspx?file= sheet009.htm&pid=psrf&sid=itm_3 9338 – The title from the screen – In Russian [in Russian].
- Kreditnye produkty PAO ROSBANK [Credit products of PJSC ROSBANK]. Official site of PJSC "ROSBANK". Retrieved from: www.rosbank.ru [in Russian].
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- Tyukavkin N.M., Podbornova E.S. Razvitie metodicheskikh podkhodov Otsenki konkurentosposobnosti [Development of methodological approaches of the assessment of competitiveness]. Obshchestvennye nauki [Social Sciences],2011, no. 6, pp. 386–393
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