INNOVATIONS IN THE BANKING SPHERE


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Abstract

The article substantiates the position that innovative technologies are the basis for the globalization of the financial sector. It is shown that in modern conditions a significant competitive advantage given to those credit organizations that are able to develop and implement new technologies, modernize the product line, to develop alternative channels of customer service, that is to carry out the innovation process.

About the authors

M. V. Kashirina

Department of Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.

Author for correspondence.
Email: morenov.sv@ssau.ru

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