THE USE OF INNOVATIVE TECHNOLOGY AS THE MAIN DIFFERENCE TO THE COMPETITIVE ADVANTAGE OF THE COMPANY
- Authors: Bashkan E.A.1, Saraikina N.V.1
-
Affiliations:
- Department of Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
- Issue: Vol 2, No 1 (2016)
- Pages: 16-19
- Section: ECONOMICS
- URL: https://journals.ssau.ru/mem/article/view/5851
- ID: 5851
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Abstract
The article discusses the basic concepts of innovation and innovative technologies, their
impact on economic efficiency of enterprise development. Necessity of introduction of innovations
to enhance the company's competitiveness on the example of JSC "Sberbank".
About the authors
E. A. Bashkan
Department of Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
Author for correspondence.
Email: morenov.sv@ssau.ru
N. V. Saraikina
Department of Economics of innovation, Samara University, 34, Moskovskoye shosse, Samara, 443086, Russian Federation.
Email: morenov.sv@ssau.ru
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