Vestnik of Samara University. History, pedagogics, philologyVestnik of Samara University. History, pedagogics, philology2542-04452712-8946Samara National Research University348210.18287/2542-0445-2013-19-8/2-179-183Unknown«UNIVERSITY OF THE XXI CENTURY»: MAIN PROJECT OF MODERNITYTagirovE. R.morenov.sv@ssau.ruhttps://orcid.org/0000-0002-1825-0097the Dept. of History and Sociology, Kazan State University of Culture and ArtsInstitute for the Culture of Peace UNESCO, Kazan, 420059, Russian Federation.02082013198/21791831702201717022017Copyright © 2013, Tagirov E.R.2013<p>In the article the reasons of crisis of the system of higher education are analyzed. The characteristics of phenomenon wars for minds, as new, special direction, a form of competitive fight for global leadership is given. Exactly in this context the role of higher school, which mission is delivery of an intellectual product in the form of professionally advanced, creatively thinking, and passionately charged personality is viewed.</p>modernization of higher schooluniversity revolutioneducational boomintellectual interventionмодернизация высшей школыуниверситетская революцияобразовательный буминтеллектуальная интервенция