Vestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and ManagementVestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and Management2542-04612782-3008Samara National Research University782510.18287/2542-0461-2019-10-2-%pUnknownINNOVATIVE DEVELOPMENT OF INDUSTRIAL ENTERPRISES BASED ON INFORMATIZATIONMakrachevaAnastasia V.<p><span lang="EN-US">student</span></p>anastasia1996_1996@bk.ruSamara National Research University121120191021206202012062020Copyright © 2019,2019<p class="a">The article describes the use of informatization systems in the activities of industrial enterprises. Theformation of strategy for sustainable development of an enterprise using informatization systems is proposed. The author's definition of the informatization potential is presented, its structure and place in the system of economic potential of an enterprise are determined. The use of informatization in innovation activity is analyzed.</p>системы информатизациипромышленные предприятиястратегия устойчивого развитияпотенциал информатизацииструктураэкономический потенциал предприятияинновационная деятельностьinformatization systemsindustrial enterprisessustainable development strategyinformatization potentialstructureeconomic potential of an enterpriseinnovation activity[1. Galkin V.E. Essence of informatization of industrial enterprises and methodology of its implementation in modern economic conditions: monograph. Moscow, 2014, 139 p. (In Russ.)][2. Gamaonov V.G. Information, informatization, management: system approach. Theoretical and applied aspects. A.G. Kusrayev (Ed.). Vladikavkaz, 2014, 236 p. (In Russ.)][3. Drucker P. Business and innovation. Moscow: OOO «I.D. Vil'yams», 2007, 432 p. (In Russ.)][4. Zits G.I. Innovation potential and economic growth. Saratov: Sarat. gos. tekhn. un-t, 2000, 164 p. (In Russ.)][5. Рorter M.E. Competitive strategy. Techniques for Analyzing Industries and Competitors. Translated from English. Moscow: Al'pina Biznes Buks, 2008, 453 p. (In Russ.)][6. Vashchekin N.P., Paskhin E.D., Ursul A.D. Informatization of society and sustainable development. Moscow: Izd-vo Moskovskogo gosudarstvennogo un-ta, 2009, 268 p. (In Russ.)][7. Sokolov D.V., Yurkan E.I. Managerial innovations. Saint Petersburg: Izd-vo SPbGUEF, 2008, 106 p. (In Russ.)][8. Tyukavkin I.N. Improving the effectiveness of functioning of regional integrated industrial structures with the use of informatization systems. In: Abstracts of the XLIV scientific conference of students (April 2–6, 2013, Samara, Russia). Samara: izd-vo «Samarskii universitet», 2013. (In Russ.)][9. Tyukavkin I.N. System of management by informatization of regional industrial complex. Fundamentals of Economics, Management and Law, 2013, no. 2 (8), pp. 53–57. (In Russ.)]