Vestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and ManagementVestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and Management2542-04612782-3008Samara National Research University601410.18287/2542-0461-2016-7-4-72-80UnknownTHEORETICAL ASPECTS OF STUDY OF THE CONCEPT AND CONTENT OF EDUCATIONAL SERVICESFrankE. V.morenov.sv@ssau.ruVice-rector for educational and social work, Samara State Technical University, room 204, 244, Molodogvardeyskaya street, Samara, 443100, Russian Federation.010420167472802402201824022018Copyright © 2018,2018<p>The work describes theoretical aspects of study of the definition and content of educational<br />services. It is shown that the educational program of the University is a collection<br />of educational services and educational complex, aimed at changing the training or<br />the educational level of the consumer of the labour market and provided with the necessary<br />resources of a given educational organization.</p>theoretical aspects, research, concept, content, educational services, educational program, educational complex, vocational training, education, labour market, resources, educational organizationтеоретические аспекты, исследование, понятие, содержание, образовательные услуги, образовательная программа, образовательный ком- плекс, профессиональная подготовка, уровень образования, рынок труда, ресур- сы, образовательная организация[1. Federal'nyi zakon ot 29 dekabria 2012 g. №273-FZ "Ob obrazovanii" [Federal law dated December, 29 2012 № 273-FZ «Concerning education»].][2. Balykhin G.A. 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