Vestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and ManagementVestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and Management2542-04612782-3008Samara National Research University515810.18287/2542-0461-2012-0-7-45-51UnknownDIALECTICAL APPROACH OF MANIFESTATION OF NEEDS IN ORGANIZATIONAL CHANGESErmolinaL. V.morenov.sv@ssau.ruSilutinV. I.morenov.sv@ssau.ruthe Dept. of Economy of the City and Municipal Management, Samara State University, Samara, 443011, Russian Federation.«Complect Service», Samara, 443033, Russian Federation.010720123745512409201724092017Copyright © 2012, Vestnik of Samara University. Economics and Management2012<p>In the article the antagonisms as the main source which forms necessity in organizational changes are viewed. In turn antagonisms are connected with modern paradigms of management which are preconditioned by the necessity of orientation on market. The constructive definition of the concept of organizational skill is given. The antagonisms are classified on three levels. The necessity to use the category of meaning in activity connected with changes is explained. Two perspective social tasks the decision of which will increase the effectiveness of management of organization and changes in it are formulated. The general order of realization of developmental changes is defined.</p>organizational changecontradictionorganizational skillsorganic systemself-developing systemsmarket orientationорганизационное изменениепротиворечияорганизационные способностиорганические системысаморазвивающиеся системырыночная ориентация