Vestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and ManagementVestnik Samarskogo universiteta. Ekonomika i upravlenie Vestnik of Samara University. Economics and Management2542-04612782-3008Samara National Research University1086510.18287/2542-0461-2022-13-3-71-78Research ArticleIndustrial enterprise innovative design management technology mapVasyaychevaVera A.<p>Candidate of Economics, associate professor of the Department of Human Resource Management</p>vasyaycheva.va@ssau.ruhttps://orcid.org/0000-0002-5472-937XSamara National Research University2211202213371782211202222112022Copyright © 2022, Vestnik of Samara University. Economics and Management2022<p>The ongoing global economic changes necessitate the formation of new approaches to innovation management that will contribute to sustainable development, economic growth and competitiveness of domestic industrial enterprises in the domestic and foreign markets. Solving the problems of rationalization and unification of innovation management is becoming increasingly important. The key goal of the scientific research is to develop scientific and practical recommendations for building a map of innovative design management technology that ensures the rapid adaptation of the enterprise to the conditions of constant change. In the process of achieving this goal, methods of structural analysis and synthesis, generalization, analogy, system analysis, and optimization were used. Based on the results of the analysis carried out by the author, a map of innovative design management technologies is presented, which provides managers of an industrial enterprise with management tools that contribute to the formation of a sustainable architecture for the innovation management process and make it possible to improve the current organizational and management structure using modern digital platforms and management decision-making tools. Scientific conclusions and proposals are of high importance for adjusting the innovation policy, determining the prospects and the basic vector of economic growth of domestic enterprises in the current operating conditions. Thus, the scientific recommendations and conclusions formed in the work can act as methodological tools for the management of industrial enterprises in determining options for solving the problems of economic growth and increasing competitiveness. A strategic guideline for further research is the development of existing approaches to enterprise innovation management, the unification of methodological tools for innovation management using modern digital technologies.</p>технология управленияинновационное проектированиеинновационный процесспромышленное предприятиеорганизационно-управленческая структураэффективностьcontrol technologyinnovative designinnovation processindustrial enterpriseorganizational and managerial structureefficiency[Badalova A.G., Eleneva Yu.Ya., Shebarov A.I. Innovative development of the industrial production: structurization of the methodology of the managing organization. Vestnik MSTU «Stankin», 2010, no. 4 (12). pp. 158–163. Available at: https://elibrary.ru/item.asp?id=15593625. EDN: https://elibrary.ru/ndgcyb. (In Russ.)][Sakhabiev V.A. Optimizing of the business processes management in the enterprise. Economics and management: problems, solutions, 2016, vol. 1, no. 11, рр. 119–122. 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